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To get things done, we tend to complete things we've invested time and energy in
Disposition effect
Description
The tendency of investors to sell assets that have increased in value, while keeping assets that have dropped in value.
Disposition effect in business decision
An investor sells winning stocks too early to lock in small gains but holds onto losing stocks hoping they'll rebound, often missing out on larger gains or incurring further losses.
Disposition effect in personal life decision
You hesitate to sell a stock at a loss, hoping it will rebound.